Thursday, July 12, 2007

Jack Off! (or "CBS Doesn't Know Jack", "Jack Shits", etc...)

CBS-FM is back! Today at 1:01PM, CBS Radio dumped its struggling Jack format and returned 101.1FM to its original format - Oldies! Here's an article from the NY Post:

'JACK' SHUT: WCBS-FM IS DUE BACK

By ADAM BUCKMAN

July 7, 2007 -- Hit the road, Jack!

CBS Radio will boot Jack-FM and bring back WCBS/101.1FM, the beloved oldies station that "Jack" replaced two years ago, sources said yesterday. The change could happen as early as Monday.

Millions of New Yorkers were heartbroken in June 2005 when CBS abruptly dropped CBS-FM and its lineup of legendary disc jockeys - including Bruce "Cousin Brucie" Morrow, Harry "The Morning Mayor" Harrison, and afternoon jock Bob Shannon - after 33 years as New York's oldies station.

The company replaced the station's music format with a new format known as "Jack," with no live disc jockeys or local flavor.

The news of a possible switch was first reported yesterday in the Radio Business Report, a trade publication, and then corroborated by several sources who requested anonymity.

It could not be determined how many, if any, of the station's original jocks would return. CBS officials would not confirm the format switch.

Cousin Brucie - now hosting an oldies show on Sirius Satellite Radio - was cagey when reached by phone and asked if he knew about a forthcoming switch.

"Should this happen," he said, "I would be very happy for the people of New York because it means that they won themselves a battle."

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