Monday, September 05, 2005

BAM Clients Rally to Help Victims of Hurricane Katrina

The coming weeks and months will show that Katrina's devastation is far greater than anyone can imagine. The financial, physical, and psychological damage that the Gulf area has and will continue to receive is far beyond the scope of anything this country has ever experienced. This is truly our country's greatest natural disaster, and it calls for our greatest individual response.

I don't want to single anyone out, that's not what this is about. This past week I've received calls from many BAM clients. The question is always the same. "What can we do to help?" One retailer is donating 10% of gross profits and matching donations. Another is holding a benefit with all admission fees collected going to hurricane relief.

I've always said that BAM clients are an incredible bunch. Thanks for confirming that.

If you're a BAM client and have not yet come up with a plan to help out the relief effort, please give me a call. If you're one of BAM's media partners, our clients are receptive to your ideas and are anxious to participate in your hurricane relief efforts. No matter who you are, please participate by donating whatever you can to The Red Cross or the relief agency of your choice.