Friday, May 27, 2005
BAM Creates Billboard to Promote Valley Lighting's House of Lights Contest
As the most visible media used to promote Valley Lighting & Home Décor's "Win A House Of Lights" contest, this billboard on Bridgeport's 25/8 Connector helped generate a significant increase in store traffic for the Ansonia Connecticut-based retailer. Thousands of entries have been received for the June 4th drawing. The lucky winner gets their choice of $5000 in lighting, furniture, and home décor for thier home.
Friday, May 06, 2005
Bob meets Jack Welch
I was fortunate enough to be in the audience this afternoon to learn from the master, Jack Welch. Jack spoke about his best selling book "Winning" at Sacred Heart University in Fairfield. After his talk I had the opportunity to chat with him, and get my copy of his book signed.
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